As he gears up for his new album, Justin Bieber drops his latest single “Hold On.”
On the powerful track, the pop superstar shares a hopeful message. “I need you to hold on / Heaven is a place not too far away / We all know I should be the one to say we all make mistakes,” he sings.
“I think this song is basically a hopeful record of holding on ’cause a lot of us wanna give up at times, we wanna let go and just give up,” explained Bieber. “The message is basically hold on, there’s a lot to look forward to. There’s a lot we can’t control but there’s hope.”
The song is accompanied by a cinematic video, directed by Colin Tilley, that captures the song’s emotion. After finding out that his wife is terminally ill, Bieber tries to come up with the money to pay her medical bills. He resorts to robbing a bank with a toy gun before leading police on a wild motorcycle chase.