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S. Korean BTS Pop Band Triggers $1.7 Billion Stock Rout on Shift to Solos

Shares of Hybe Co., the firm that handles the South Korean pop sensation BTS, plunged by a record after the band stated its members will certainly concentrate on private projects for some time.

Hybe sank as high as 28% on Wednesday in Seoul, touching its lowest level on record since its trading launching in October 2020 and also erasing as long as $1.7 billion in market price. The stock pared the loss to end up 25% lower, after the agency said the team will “continue to be active as a team.” Shares are down nearly 60% this year, considerably underperforming the broader equity criteria.

Bangtan Boys, much more typically called BTS, made the announcement to pursue solo projects in a YouTube video clip blog post that has actually already drawn in more than 10 million sights. The vocalists stated the time apart would certainly be healthy and balanced for the band as well as advised followers not to take the growth as negative.

“I felt like I needed time to invest in my very own,” the group’s leader RM stated in the hour-long video clip, which features the band going over previous successes as well as each other’s traits while sharing food and red wine. “It’s not like we’re disbanding,” one more member referred to as Suga said.

BTS will certainly “remain active as a group while taking private journey to more attain personal development,” Hybe stated in a statement.

In the nine years given that their debut, BTS has actually acquired record-breaking hits and video clip views, consisting of the fastest build-up of No. 1 tracks on the Billboard Hot 100 considering that Michael Jackson. The group likewise became the first Asian team considering that 1963 to leading Billboard’s all-genre Hot 100 graph with their English-language single “Dynamite.” At the end of May, the 7 participants consulted with United States President Joe Biden at the White House and spoke out versus hate crimes.

BTS is so big that a government minister worried that it would certainly trigger a “social loss for the human race” if the band had to suspend its job to enlist. Army solution is necessary for guys in South Korea, which is still technically at war with North Korea.

The band’s oldest participant Jin, 29, requires to sign up for military solution prior to completion of this year unless an associated legislation is changed to allow for an exception.

Bother with the band’s future had damaged Hybe shares also prior to Wednesday’s plunge, as the company relies upon the hitmaker for the majority of its sales. The depression means that the entertainment firm has actually given up mostly all gains given that its trading launching.

Hybe may encounter sharp downgrades to its profit as well as earnings estimates this year and also following year, claimed Lee Hyein, an analyst at Yuanta Securities Korea Co

. If Hybe validates that BTS won’t resume performances this year, its earnings in the period will likely be 25% lower than formerly estimated, while earnings will certainly be reduced as high as 33%, Lee wrote in a note.

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